Think of your neighborhood, your church, or your community. Think about the families that live there or attend.
If we started listing those family names one by one, you’d get an image in your mind of who they are.
More than an image, you have an impression of them. Think of the families we’ve all heard of – the Rockefellers, the Roosevelts, the Vanderbilts, and the list goes on. Whenever you hear those names, you think of certain things, whether that is wealth or politics, philanthropy,etc.
Now consider the following question. What would you like people to think of when they hear your name?
The question is about more than your reputation or status. The question is meant to help you consider what you want your family to be known for, to stand for, and to work for. Like anything you achieve, you need to be purposeful about this. You need to develop a mission statement.
You need to develop a mission statement.
This guide is meant to help you and your family create a Family Mission Statement.